It will present a very favorable marketing challenge, but Indiana wine is on the map today in an entirely new way. Later this morning in Indianapolis the Lt. Governor, Secretary of Indiana Agriculture, and nine Indiana wineries will announce the Federal government's approval of Indiana Uplands.
Indiana Uplands becomes the first state American Viticulture Area. Indiana has shared the Ohio River Valley AVA with Kentucky, Ohio, and West Virginia, but this will be the first all-Indiana AVA. The wineries in the region include two heavyweights - Olivers and Huber.
I'm on my way down and will update the blog when possible throughout the day. It's a really exciting day for Indiana wine.
Send comment or questions to: hewitthoward@gmail.com
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